Embedded Metadata Patterns Across Web Sharing Environments

Abstract

This research project tried to determine how or if embedded metadata followed the digital object as it was shared on social media platforms by using EXIFTool, a variety of social media platforms and user profiles, the embedded metadata extracted from selected New York Public Library (NYPL) and Europeana images, PDFs from open access science journals, and captured mobile phone images. The goal of the project was to clarify which embedded metadata fields, if any, migrated with the object as it was shared across social media.